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Google Ads PPC Specialist (Remote Contractor) at UnoCasa Consulting
Job TitleGoogle Ads PPC Specialist (Remote Contractor)LocationRemote (Working directly with a US-based home services company, on US Pacific time). Job Type: Remote contract, (9:00 AM – 5:00 PM Pacific Time), Monday through Friday. Long-term role for the right person.Job SummaryWe need a PPC expert to manage and improve those ad accounts.You should be able to tell a real lead from a junk one.This is hands‑on account work. The goal is simple: bring in good leads at a fair cost and keep the tracking clean.You'll work directly with our marketing lead, focused on paid search.We run Google Ads for home repair and handyman services in several US markets.What You'll DoCompare ad spend against closed jobs to judge lead quality.Report results in plain language with clear next steps.Confirm what is and isn't counting as a real conversion.Manage Google Ads across multiple accounts.Set and check geo and ZIP targeting for each market, including areas to leave out.Research keywords, review search terms, and keep negative keyword lists clean.Create and test responsive search ads with a strong mix of headlines.Check GTM. Handle offline conversion uploads.Build and optimize campaigns to get the most leads at the lowest cost.Manage ad spend against monthly budgets for each account.Keep campaign assets up to date: sitelinks, callouts, structured snippets, call assets, images and promotions.Own conversion tracking. Make sure each account fires its own tags. Manage call tracking (CallRail).What You NeedAvailable to work US Pacific time office hours (9:00 AM – 5:00 PM PT), Monday through Friday.Self‑managing.Conversion tracking experience: GTM, call tracking (CallRail or similar), conversion actions, and offline uploads.Interested candidates should possess a Bachelor’s Degree.Comfort setting up local and geo targeting.Hands‑on experience running multiple Google Ads accounts for US home services lead generation.Able to work on your own or within a small team.Nice to HaveExperience managing accounts across many locations or franchise markets.#J-18808-Ljbffr
