TikTok Shop Growth Manager — Affiliates, Creators & GMV Growth

Natural Renewals is a growing health and wellness brand looking for an experienced TikTok Shop Growth Manager to take ownership of building TikTok Shop into a meaningful ecommerce revenue channel.

This is not a general social media posting role. We need someone with proven hands-on experience growing TikTok Shops through affiliates, creator partnerships, product seeding, Seller Center optimization, GMV Max, promotions, commission strategy, and performance analysis.

Our TikTok Shop is already live, but the system behind it needs to be built and scaled. We are looking for someone who can come in, assess what is currently in place, build the growth engine, and manage it long term.

Responsibilities

Own day-to-day TikTok Shop growth strategy and execution

Recruit, vet, onboard, and manage TikTok affiliates and creators

Build and manage creator outreach and product seeding systems

Improve sample-to-content and creator activation rates

Develop commission tiers, incentives, bonuses, and creator campaigns

Manage Open Collaboration, Target Collaboration, and other affiliate opportunities

Optimize product listings, titles, descriptions, bundles, pricing, promotions, and shop structure

Manage and optimize GMV Max / TikTok Shop advertising

Identify winning creator content and scale what is working

Track creator performance, GMV, ROAS, conversion rates, sample performance, and other key KPIs

Build systems for creator retention and repeat posting

Monitor TikTok Shop health, compliance, violations, and account issues

Recommend improvements based on performance data and competitor activity

Provide clear weekly reporting and action plans

What we are looking for

We want an operator, not just a strategist.

You should have direct experience managing and growing U.S. TikTok Shops and be comfortable working inside TikTok Seller Center and the affiliate ecosystem.

Strong candidates should understand:

TikTok Shop affiliate marketing

Creator recruitment and management

TikTok Shop Seller Center

GMV Max

Product seeding

Affiliate commission strategy

Creator campaign management

Promotions and discounting

Ecommerce conversion

TikTok Shop analytics and reporting

To apply, please include:

TikTok Shops you have personally managed

Starting monthly GMV and ending/current monthly GMV for those accounts

Approximate number of affiliates/creators you recruited or managed

Your role in achieving those results

Your experience with GMV Max and TikTok Shop paid media

Examples or screenshots of results where possible

Your proposed first 30–90 day plan for a TikTok Shop that is live but currently producing very little revenue

Please do not send a generic marketing proposal. We are specifically looking for someone with real TikTok Shop growth experience.

This is intended to be a long-term relationship, beginning with an initial 60–90 day performance period. If you can demonstrate that you know how to build and scale this channel, there is significant room for the role to grow.

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