Social Media Brand & Content Manager – Beauty, Medical Aesthetics

Job Description:

  • Refine and strategically evolve SkinSpirit’s social media identity—primarily on Instagram, TikTok, Facebook, and YouTube
  • The ideal candidate is a high-concept thinker who can pitch original, trend-forward campaigns
  • Monitor the pulse of social and platform guideline updates
  • Increase social media engagement and followers across platforms
  • Active lead in social listening and community management
  • Manage social media content calendars, connecting with internal teams for alignment and planning purposes
  • Partner with creative team in the creation of written and visual content
  • Responsible for translating complex clinical treatments into digestible content
  • Consistently produce strong hooks and generate original ideas
  • Build brand community through strategic actions including giveaways and influencer relationships
  • Support clinic teams through monthly office hours and social media onboarding training initiatives
  • Monitor key performance indicators (KPIs) of social media marketing campaigns
  • Monitor and analyze trends and competitor performance
  • Collaborate with internal partners across teams
  • Workflow Management: Responsible for auditing and optimizing internal content production pipeline

Requirements:

  • High School Diploma required; Bachelor’s degree in related field preferred
  • 2+ years of proven expertise in social media marketing and social media platforms
  • Previous experience as an in-house or dedicated Social Media Manager at a national consumer brand is strongly preferred
  • Experience in beauty, medical aesthetics or similar industry strongly preferred
  • Strong social media content creation skills including but not limited to writing, design and video skills
  • Must be proficient in mobile-first video production (Short-form video/Reels/TikTok/Edits)
  • Understanding of video editing and content scheduling platforms
  • Ability to study and interpret marketing analytics
  • Excellent organizational skills with high attention to detail
  • Ability to work well autonomously and within a team in a fast-paced environment
  • Strong interpersonal and communication skills
  • Proficiency in Microsoft Office
  • Ability to quickly learn new technology platforms

Benefits:

  • generous employee discounts
  • Friends & Family discounts
  • beautiful working environment with a stellar team
  • paid holidays
  • 401k plan with a company match program
  • Medical insurance
  • Vision insurance
  • Dental insurance
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