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Senior Digital Marketplace Manager, Amazon
About the Role:
We are seeking an Amazon Marketplace Manager to own Amazon as a business, not just as a marketing channel. This role is responsible for Amazon revenue performance, operational readiness, and execution across product launches, advertising, inventory availability, and marketplace compliance. The Amazon Marketplace Manager will coordinate cross-functional teams and external partners to ensure Amazon operates as a disciplined and profitable revenue engine. Transitioning from agency-led execution to internal ownership.
Key Responsibilities:
Amazon Business Ownership
- Own Amazon revenue performance and weekly operating cadence
- Monitor key metrics including revenue, TACoS, Buy Box %, and in-stock rates
- Make advertising and investment decisions based on total business impact
Product Launch & Catalog Management
- Lead the launch process for all new products, overseeing the agency for execution from initial set-up to inventory receipt
- Ensure launch readiness across inventory, PDP content, and pricing
- Manage and optimize the full marketing funnel, utilizing AMS and Amazon DSP campaigns
- Manage ASIN creation, variation structure, and catalog hygiene
Advertising Strategy
- Develop and execute the comprehensive Amazon channel strategy (1P/3P), including strategy, objectives, tactics, and scheduling that align with and achieve defined financial goals
- Ensure campaigns scale only when inventory and PDP readiness are in place
- Coordinate with external advertising specialists as needed
Marketplace Operations
- Maintain account health and compliance across Amazon programs
- Manage Amazon Remote Fulfillment expansion into Canada and Mexico
- Ensure barcoding, labeling, and fulfillment processes follow best practices
Cross-Functional Coordination
- Lead collaboration with cross-functional teams, including Operations, IT, Brand, Creative, and Finance, ensuring alignment and operational excellence across the business
- Coordinate external partners and agencies when needed
- Escalate operational blockers and enforce launch timelines
Future Marketplace Expansion
Once Amazon operations are stable, the role may expand to support additional marketplaces such as eBay and Walmart
Qualifications:
- 4+ years of direct, success-driven experience managing a high-volume business on Amazon Seller and/or Vendor Central
- Proven mastery of managing Amazon marketplace performance
- Experience with Amazon Seller Central and FBA logistics
- Strong understanding of PDP optimization and catalog management
- Familiarity with Amazon advertising fundamentals (ACOS, TACoS, CVR)
- Ability to coordinate across multiple teams and vendors
- Experience with international Amazon programs or global marketplaces is a plus