Lead Generation, Lead Qualification – NSW Residential Real Estate

Job Description:

  • Research homeowners considering selling in target suburbs
  • Identify buyers, investors, and landlords through portals and databases
  • Source leads via social media, CRM, open home lists, expired listings, and prospecting tools
  • Execute outbound outreach (calls, email, SMS, LinkedIn)
  • Assess readiness to buy, sell, or lease
  • Capture key details: budget, timeline, suburb, finance status, motivation
  • Score and prioritise hot and warm leads
  • Maintain consistent follow-ups and nurturing
  • Book listing presentations and property appraisals
  • Schedule inspections and buyer consultations
  • Provide detailed lead notes for agents
  • Maintain accurate pipeline records
  • Track lead activity and conversion metrics
  • Prepare weekly performance reports

Requirements:

  • 2–5+ years lead generation experience in Australian residential real estate (NSW preferred)
  • Strong CRM experience (Agentbox, Rex, VaultRE, HubSpot, Pipedrive)
  • Understanding of buyer/seller lifecycle
  • Strong communication and rapport-building skills
  • Comfortable working with KPIs and targets
  • Preferred Experience supporting sales agents directly
  • Experience with appraisal booking
  • Knowledge of NSW suburbs and market trends

Benefits:

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