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Account Marketing Manager (FROM MARKETING AGENCY)
<strong>About The Opportunity<br><br></strong>A fast-scaling marketing consultancy operating across India and Southeast Asia, we partner with global B2B brands to architect and execute hyper-targeted account-based marketing (ABM) programs that drive pipeline growth, executive engagement, and measurable ROI. Our team blends data-led strategy, creative storytelling, and channel orchestration to turn enterprise accounts into long-term revenue engines—delivering campaign precision that aligns marketing with sales outcomes. <strong>Role & Responsibilities<br><br></strong><ul><li>Design and manage end-to-end ABM campaigns for top-tier enterprise clients—mapping target accounts, crafting personalized messaging, and aligning cross-functional execution.</li><li>Partner with Sales leadership to identify high-value accounts, align campaign goals with revenue targets, and co-create account playbooks for maximum conversion.</li><li>Orchestrate multi-channel campaigns (email, LinkedIn, direct mail, virtual events) using marketing automation platforms like HubSpot or Marketo to engage C-suite decision-makers.</li><li>Lead campaign analytics and reporting: track engagement rates, pipeline influence, and ROI—translating data into actionable insights for optimization.</li><li>Collaborate with content, design, and digital teams to produce tailored assets (whitepapers, case studies, video messages) that resonate with specific buying committees.</li><li>Manage vendor relationships and ad spend budgets to maximize campaign efficiency and ensure brand consistency across touchpoints.<br><br></li></ul><strong>Skills & Qualifications<br><br></strong><strong>Must-Have<br><br></strong><ul><li>HubSpot</li><li>Marketo</li><li>LinkedIn Sales Navigator</li><li>Account-Based Marketing (ABM)</li><li>Marketing Automation</li><li>CRM Platforms (Salesforce preferred)</li><li>Google Analytics</li><li>UTM Tracking<br><br></li></ul><strong>Preferred<br><br></strong><ul><li>ABM Platform experience (Demandbase, Terminus, 6Sense)</li><li>Event marketing and virtual summit execution</li><li>Experience in SaaS or enterprise tech verticals<br><br></li></ul><strong>Benefits & Culture Highlights<br><br></strong><ul><li>Opportunity to lead strategic ABM programs for Fortune 500 and high-growth tech clients across APAC.</li><li>Collaborative, agile team environment with direct exposure to C-suite stakeholders and sales leadership.</li><li>Continuous learning budget + certifications in ABM and marketing tech stacks.<br><br></li></ul>Skills: sales,data,analytics,hubspot,design,marketing,leadership,campaigns,enterprise,automation
