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Sr. Lifecycle Marketing Manager/ Strategist # 26-17522
Duration: 6 Months contract
Job Summary:
- Company is looking for a Sr. Lifecycle Marketing Manager/ Strategist (Contractor) to join the company’s Performance Marketing Lifecycle team and help build and execute multi-channel campaigns that drive customer expansion, demand generation, and revenue growth across Company's portfolio.
- You'll play a strategic and hands-on role shaping lifecycle and demand generation programs already in motion, while helping the team maintain continuity across high-priority work. This role is ideal for someone who can ramp quickly, work independently, and confidently partner across functions to keep programs moving and improving.
- You'll work closely with product marketing, data science, audience strategy, paid media, operations, and sales teams — giving you exposure to how a world-class growth engine operates, while owning meaningful campaign strategy and execution from day one.
Years of experience required: 7+ years of experience in lifecycle marketing, performance marketing, campaign strategy, demand generation, or a closely related B2B growth marketing role:
- They should be familiar with CRM/Salesforce (SFDC), and the concepts of lead routing and scoring, campaign attribution and pipeline reporting.
- They should be familiar with launching campaigns across multiple channels, e.g. email, paid, content syndication, in-product messaging, events etc.
- Some familiarity with audience/data platforms - we use ActionIQ, but they should at least be familiar with similar CDPs for segmentation and audience building.
- They should be comfortable with analytics and reporting to build out monthly/quarterly business reviews.
- They should be familiar with experimentation design, e.g. setting hypotheses, structuring different kinds of tests, and interpreting results with Data Science.
- Experience with campaign management required.
- building strong relationships with XFN stakeholders.
- strong attention to detail.
- Continuity - this role includes maintaining momentum on in-flight programs. This requires someone who can pick up existing work with respect for what came before, not someone who needs to "make it their own" from Day 1.
- Self-direction/fast ramp - they should be able to work independently and take initiative with quick onboarding.
- Context-switching at speed - they will be managing multiple programs, channels and budgets simultaneously, so they will need to be able to context-switch quickly.
- Influence without ego - they will be partnering with a campaign manager on execution while retaining strategic ownership (knowing when to lead vs. enable).
- Bring a customer-centric lens to lifecycle and demand generation strategy – shaping audience segmentation, messaging architecture, timing, and channel orchestration to deliver cohesive experiences that drive measurable performance and revenue outcomes.
- Thrive as the strategic lead for your programs – setting direction, aligning cross-functional partners, and partnering with a campaign manager to drive execution while maintaining ownership of outcomes.
- Love data and insights and partnering closely with the Data Science team on the experimentation roadmap and analysis, analyzing funnel performance, and translating learnings into stronger campaign strategy.
- Enjoy turning performance data into clear program-level insights, MBRs, presentations, and stakeholder-ready narratives that connect campaign learnings to business impact.
- Have a growth mindset and are eager to solve the problem at hand, apply the solution systematically to scale, and influence stakeholders.
- 7+ years of experience in lifecycle marketing, performance marketing, campaign strategy, demand generation, or a closely related B2B growth marketing role
- Proven track record of building successful lifecycle marketing campaigns that drive customer growth, expansion, pipeline, or revenue outcomes.
- Demonstrated ability to manage and influence cross-functional stakeholders, aligning priorities to drive program outcomes.
- Solid experience with marketing automation and CRM platforms (e.g., Marketo, SFMC, HubSpot, SFDC)
- Solid experience with campaign management across channels (e.g. Email, Paid Advertising, Content Syndication, In-Product Messaging, Webinar, Events etc.).
- Able to navigate nuanced audience segments, partner with audience-building teams to clarify targeting, and carry learnings into future campaigns.
- Comfortable working with data to inform decisions — we are looking for someone who is able to set hypotheses to inform campaign design, draw conclusions and insights from the latest performance trends, and recommend clear next steps.
- Strong attention to detail and ability to manage programs, multiple channels, budgets, and stakeholders simultaneously.
- This is a domain specific job, So we need only people from B2B SaaS companies.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
AI Statement: By applying, you acknowledge that AI-assisted tools may be used during hiring.
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Skills:
Advertising, Analysis Skills, Budgeting, Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Campaigns, Content Syndication, Cross-Functional, Customer Relationship Management (CRM), Data Science, Demand Generation, Detail Oriented, Marketing, Marketing Automation Software, Marketing Campaign, Marketing Strategy, Marketing/Promotional Messaging, Onboarding, Performance Analysis, Performance Metrics, Problem Solving Skills, Product Marketing, Project/Program Management, Revenue Growth, Sales, Salesforce.com, Software as a Service (SaaS), Team Lead/Manager, Webinar
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US Tech Solutions, Inc.
