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Senior Field Marketing Manager, EMEA
<div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"> </p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Senior Field Marketing Manager, EMEA</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>POSITION OVERVIEW</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>In this role, the Senior Field Marketing Manager is responsible for executing the EMEA regional marketing engine, combining field marketing, account-based marketing (ABM), and events to drive pipeline growth and account engagement. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>This is a hands-on, commercially-minded, execution-focused role for a builder who works closely with Sales to deliver programs that generate pipeline across EMEA markets. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>RESPONSIBILITIES AND DELIVERABLES</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Pipeline Creation & Funnel Execution</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Execute regional programs that drive net new pipeline and expansion. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Align global campaigns to regional priorities and pipeline targets. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Partner closely with Business Development on lead generating and other pipeline creation programs. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Track performance and optimize programs based on conversion and impact. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Account-Based Marketing (ABM) Execution</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Execute 1:1, 1:few, 1:many ABM programs aligned to priority accounts. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Partner with Sales on account planning and program execution. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Activate personalized campaigns to engage buying groups. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Field Marketing & Regional Programs</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Plan and execute regional events, including executive roundtables, roadshows, conferences, and webinars. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Own end-to-end program execution including follow-up and reporting. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Ensure all programs align to target accounts and pipeline goals. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Demand Generation Execution</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Execute integrated campaigns across digital, events, email, and third-party channels. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Localize global campaigns for EMEA markets. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Drive engagement across the full buyer journey. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Sales Partnership & Deal Support</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Partner with Sales to align on account priorities. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Support deal acceleration through targeted programs. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Incorporate Sales feedback to improve execution. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Performance & Optimization</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Track pipeline, ROI, and conversion metrics. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Optimize programs and spend based on performance. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Apply a test-and-learn approach. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>Cross-Functional Execution</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Collaborate with both global and regional teams, including Campaigns, Digital, Regional Marketing, Sales (AE, BD), and Partner and Product Marketing. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Ensure consistent execution across teams. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Manage vendors and partners as needed. </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>PERFORMANCE INDICATORS</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Pipeline generated (including MQL, MQA) </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Account engagement (target accounts) </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Opportunity creation </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Conversion rates </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Program ROI and cost per pipeline </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>QUALIFICATIONS</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>SKILLS & WORK TRAITS</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• 5–8 years of B2B marketing experience (SaaS or enterprise technology preferred) </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Experience executing field marketing, ABM, and demand generation programs </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Strong partnership mindset with Sales teams </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Ability to manage multiple programs across regions and priorities </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Data-driven mindset with ability to optimize performance </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>TECHNICAL COMPETENCIES</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Experience with CRM and marketing automation platforms </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Execution across digital, event, and integrated marketing channels </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Campaign performance measurement and reporting </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Familiarity with ABM tools and account engagement strategies; Demandbase a plus </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>• Understanding of GDPR and EMEA data regulations </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span><strong>EDUCATION</strong> </span></p></div><div style="font-style: normal; font-weight: 400; margin: 0px; padding: 0px;"><p style="margin-left: 0px;"><span>Bachelor’s degree in marketing, business, or related field (or equivalent experience) </span></p></div> <br><p style="box-sizing: border-box;margin: 0px 0px 10px;"><span style="box-sizing: border-box;"><b>Fortive Corporation Overview</b></span></p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.</p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.</p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. </p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. </p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. </p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating.</p> <p style="box-sizing: border-box;margin: 0px 0px 10px;">Fortive: For you, for us, for growth.</p> <br><div> <b>About Intelex</b> </div> <div> <br> </div> <div> Trusted Since 1992, Intelex Technologies, ULC. is a global leader in the development and support of software solutions for Environment, Health, Safety and Quality (EHSQ) programs. Our scalable, web-based software provides clients with unprecedented flexibility in managing, tracking and reporting on essential corporate information. Intelex software easily integrates with common ERP systems like SAP and PeopleSoft creating a seamless solution for enterprise-wide information management. Intelex’s friendly, knowledgeable staff ensures our almost 1400 clients and over 3.5 million users from companies across the globe get the most out of our groundbreaking, user-friendly software solutions. Visit www.intelex.com to learn more. </div> <div> <br> </div> <div> We Are an Equal Opportunity Employer </div> <div> </div> <div> Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com. </div>
