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Copy & Content Manager
About Qalyup<br>At Qalyup, we believe people should be able to access the healthcare they need to improve their health and quality of life.<br>Every year, thousands of patients travel internationally for medical treatment. While this can unlock faster access to care and specialised expertise, it can also carry significant risks. Between 2019 and 2024, 28 British nationals died while undergoing medical treatment overseas. And that is only the visible part of a much larger problem.<br>Qalyup exists to change that.<br>We connect patients with vetted, high quality healthcare providers abroad, helping people return home healthier and with peace of mind. To ensure trust and transparency, we personally visit and assess clinics using our proprietary clinical quality assessment methodology, developed through academic research at Imperial College London.<br>Our mission is simple: make healthcare tourism safer. But our ambition is global.<br>The Role<br>We are a clinically led team with a clear mission, but our story deserves to be told better. As we execute our go‑to‑market strategy, we are looking for a Copy & Content Manager who can shape our brand narrative and make it land with the people who need to hear it most.<br>This is a creative role for someone who thinks in stories, not bullet points. We want original thinking, a distinctive voice, and content that feels genuinely human, because the people we serve are making deeply personal decisions about their health.<br>This role is not for those who outsource their thinking to AI. We value authentic creativity and want to work with someone who brings their own perspective, craft, and judgment to every piece of work.<br>What You'll Help Us Do<br>Support the implementation of our go‑to‑market strategy<br>Shape and refine our value proposition and messaging<br>Review and optimise our website copy to improve conversion<br>Create content and ad copy for our organic and paid channels, including Instagram, TikTok, Facebook and Google Ads<br>What You Bring In<br>A talent for engaging storytelling that builds trust and moves people to act<br>Strong knowledge of Instagram, Facebook, TikTok and Google Ads and how audiences behave on each<br>An in-depth understanding of the British public, with knowledge of the US market a bonus<br>Experience in creating visual content is an advantage<br>Proactiveness, curiosity, and a genuine appetite for feedback and personal growth<br>Alignment with our mission to make international healthcare safer and more transparent<br>Why Join Qalyup<br>Healthcare decisions are deeply personal. When people consider treatment abroad, they are often navigating uncertainty, urgency, and the hope of getting their health and their life back.<br>At Qalyup, we are building a trusted gateway that helps patients make these decisions with confidence. By bringing transparency and clinical quality assessment into healthcare tourism, we aim to remove the uncertainty that patients and families often face.<br>By joining our team, you will help shape a company working to make international healthcare safer, more transparent, and truly centred around the needs of patients. Your insight will help us build a trusted brand that empowers people to seek the care they need with confidence.<br>Our Values<br>Clinical quality above all<br>We work with vetted providers that deliver clinical excellence.<br>Our clinical partners are carefully selected and monitored.<br>Listening is our superpower<br>Hearing what our users and colleagues have to say is our most powerful tool for continuous improvement.<br>Individuals have the right to make informed decisions about their care and finances. We want to make this process easy and transparent for our customers with the use of technology.<br>Helping others<br>Whether it is a colleague, a customer or a community in need, we will make best efforts to support as individuals and as a company.<br>#J-18808-Ljbffr Salary: GBP 35000 - 45000 per year