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Contract Paid Media (Social) Planner

May 22, 2026

Project Overview Social House, Inc. is seeking an experienced independent contractor to support paid media projects with a primary focus on performance-driven social advertising campaigns. The contractor will provide expert-level services in strategy development, campaign management, performance optimization, and reporting across major paid social platforms. The ideal contractor will bring a track record of data-informed insights and creative collaboration that enhance campaign performance aligned with client objectives.This is an ongoing, project-based engagement. Contractor will operate independently and is responsible for determining the means and methods of completing project deliverables. Compensation will be on an hourly basis within a defined range. Scope of Services The contractor may be engaged to deliver services that include but are not limited to the following:Paid Media Planning and Execution<ul><li>Independently research, plan, launch, optimize, and troubleshoot paid social campaigns.</li><li>Analyze media performance and provide strategic recommendations based on performance data.</li><li>Define growth opportunities aligned with client business goals across multiple paid media accounts.</li><li>Collaborate with internal strategy and content teams to inform creative performance insights and rollout recommendations.</li><li>Track media budgets and prepare media spend documentation for internal financial reporting.</li><li>Provide campaign attribution analysis and develop reports on cross-channel performance.</li></ul> Data, Analytics, and Reporting<ul><li>Develop and refine first-party audience segmentation strategies.</li><li>Recommend automation tools and platforms to improve reporting efficiency.</li><li>Generate and distribute campaign dashboards with actionable insights tied to defined KPIs.</li><li>Maintain and evolve reporting processes and performance benchmarks.</li><li>Conduct competitor research and track social ad industry trends.</li></ul> Advisory and Thought Leadership<ul><li>Share Paid Media expertise with team members or clients as needed during collaborative meetings.</li><li>Advise on platform updates, creative trends, and new technology relevant to campaign execution.</li><li>Help document and streamline paid media practices, tools, and processes where appropriate.</li></ul> Experience & Technical RequirementsContractor should meet the following qualifications:<ul><li>Minimum of 5 years experience in digital paid media strategy, implementation, and analytics.</li><li>Demonstrated expertise in Meta Ads Manager and all major social ad platforms (TikTok, YouTube, LinkedIn, Reddit, etc.).</li><li>Strong understanding of conversion goals, pixel tracking, ROAS, MER, and other performance metrics.</li><li>Familiarity with tools such as Google Ads, Google Tag Manager, and Asana.</li><li>Proven ability to independently manage large-scale budgets and report on outcomes.</li><li>Advanced proficiency with Excel, dashboarding tools, and public APIs.</li><li>Strong communication skills with the ability to distill complex data into client-friendly insights.</li></ul> Engagement Details<ul><li>Engagement Type: Independent Contractor </li><li>Estimated Duration: Project based or as defined in individual Statements of Work</li><li>Location: Remote</li><li>Industries Served: Marketing and Advertising (Fashion, Beauty, Lifestyle, Tech)</li></ul>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...